Kapten & Son is a German lifestyle accessories brand founded in 2014 in Münster by three students with a shared passion for design and travel. Starting as a university watch start-up, the brand has grown into a European reference in the accessories market, now distributed across more than 70 countries and 1,000 retail points of sale. Its positioning is built on minimalist, functional design across three coherent lifestyle categories: city, travel and outdoor.

Backpacks, Sunglasses, Watches and Luggage

The Kapten & Son catalogue covers the full spectrum of accessories categories:

• Backpacks and bags (everyday, travel, kids)

• Sunglasses and eyewear in premium acetate and metal

• Luggage and jackets

Backpacks are the brand's flagship product. Designed with water-repellent materials and technical compartments, they combine everyday use and travel without compromising aesthetics. The sunglasses, each named after an international city, are crafted from premium acetate and nickel-free metal. The catalogue as a whole functions as a collection: complementary products that make it easy to build a coherent brand corner in-store.

Responsible Materials and Sustainable Production

Kapten & Son bags are made from vegan leather or recycled materials, including recycled PET bottles. The brand is progressively integrating responsible practices across its supply chain, a relevant argument for sustainability-conscious buyers. These material choices also position the products as durable and low-maintenance, two effective reassurance points at the point of sale.

Brand Awareness That Works for the Retailer

Kapten & Son benefits from strong organic visibility, built through social media and an active international ambassador community. This brand awareness is a direct advantage for retailers: the brand drives pre-existing demand and brings in customers who already know the product. Accessible retail prices, bags starting from €60 and sunglasses ranging from €80 to €150, offer attractive margins on a high-turnover lifestyle segment.

As the French showroom for Kapten & Son, Clothette supports professional buyers in discovering and onboarding the brand. For any retailer looking to strengthen their accessories offer with a brand that has strong visual identity, a readable range and established market recognition, Kapten & Son is a commercially sound choice.

Key points : 

• German lifestyle brand founded in 2014

• A full product range: backpacks, luggage, eyewear and jackets

• Best-sellers: backpacks available for every use (everyday, business, travel, sports, diaper, kids), recognized for their design, quality and functionality

• CSR commitment: 100% vegan products, recycled PET bags, bio-acetate for eyewear, transport mainly by train or sea, Fair Wear Leader status, "Safe Water" project with Evidence Action