Founded in Verona in 2011, Wooden Store embodies a distinct vision of Italian fashion: understated, refined, and timeless. Conceived as a tribute to the noble material from which it takes its name, the brand blends the warmth of wood with the precision of Italian craftsmanship. Positioned in the premium range, Wooden Store is focused on reaching retailers seeking authentic and consistent collections that merge casualwear with contemporary tailoring.

Local and Controlled Production

Wooden's production takes place entirely in Italy, within factories located near Verona. This approach ensures full traceability, consistent quality, and responsible sourcing. Each collection stands out for its precise cuts, carefully selected fabrics, and a neutral color palette designed to last through every season. Every piece reflects the brand’s balance of simplicity, elegance, and functionality, the true signature of Wooden Store.

A Sustainable and Independent Ethics

Since the beginning, Wooden Store has stood against mass production and short-lived trends. In contrast to industrial logics, the brand favors small, regularly renewed batches that maintains their exclusivity and value. This ethical model of sustainable production prioritizes quality over quantity. For Wooden Store, crafting garments the right way gives meaning to each piece: honoring artisans’ work while preserving a local, responsible supply chain.

A Culture More Than a Brand

Over the years, Wooden Store has built a genuine community united by shared values of simplicity, respect, and natural elegance. Today, the brand continues to expand internationally while remaining deeply rooted in its Italian origins.

Clothette, the brand’s showroom partner for the French market, supports Wooden Store’s growth in France, connecting the label with professional buyers in search of authentic, exclusive, and sustainable Made in Italy clothing.

Key points : 

• A handcrafted production in Italy

• A Japanese-inspired workwear aesthetic

• A wide range of pant and denim fits and styles

• An accessible pricing

• A network of 15 standalone stores across Italy