Norse Projects brand logo

Norse Projects

Founded in Copenhagen in 2004, Norse Projects has become one of the pillars of contemporary Scandinavian design. Originally a boutique and art gallery, the brand has evolved into an international reference for premium menswear, blending Scandinavian minimalism, streetwear energy, and workwear influences. Simplicity, quality, and functionality define every creation.

The Fusion of Scandinavian Design and Technical Precision

The Norse Projects wardrobe is built around essential pieces refined with precision: technical parkas, work jackets, shirts, Italian twill chinos, merino wool knits, and heavyweight jersey sweatshirts. Each garment reflects the brand’s commitment to fit, material, and durability. Production is carried out in specialized factories according to each category’s expertise: Portugal for jerseys and shirts, Italy for velvets and denims, and China for advanced outerwear. This approach ensures both consistency and superior quality.

A Functional and Modern Wardrobe

Norse Projects follows a clear design philosophy: to create a modern, timeless wardrobe that transitions effortlessly from urban settings to outdoor environments. Drawing inspiration from sportswear, military gear, and workwear, the brand combines refined aesthetics with technical performance. Materials are robust yet elegant, and the color palette, that is dominated by shades of gray, khaki, navy, and beige, is complemented by subtle tones inspired by Nordic landscapes. The result is a utilitarian yet sophisticated style, built to last across seasons.

Creative Heritage and Collaborations

True to its cultural roots, Norse Projects maintains a deep connection with the worlds of art and skateboarding, which continue to influence its creative direction. This openness has led to numerous collaborations with iconic brands such as New Balance, Barbour, Armor-Lux, Adidas, and GORE-TEX, reinforcing its authenticity and design authority.


Between Scandinavian minimalism, technical mastery, and functional elegance, Norse Projects embodies a rare balance between style and utility. As the brand’s French showroom, Clothette presents a cohesive and versatile selection, perfectly suited to buyers seeking premium, durable, and timeless pieces: a reliable investment for any curated retail offering.

Key points : 

  • Hybrid, inter-season wardrobe

  • Masters of technical and innovative materials

  • GORE-TEX partnerships and exclusive product lines

  • Vast combinations of silhouettes available

  • Ongoing collaborations (e.g. Paraboot)


Man wearing a royal blue sweater, looking out the window in the Norse Projects lookbook
A top-down view of a man walking on a wooden boardwalk in the middle of the grass in the Norse Projects lookbook
Man wearing a black technical blazer in the Norse Projects lookbook
Still life of a speckled crewneck sweater in the Norse Projects lookbook
Man posing on stairs wearing a black technical parka in the Norse Projects lookbook
In a close-up shot, a man wearing a black cap and a zip-neck sweater looks into the distance in the Norse Projects lookbook
A man walks wearing a brown technical parka in the Norse Projects lookbook
Man wearing a speckled grey crewneck sweater in the Norse Projects lookbook

Get the latest news and updates – No spam, we promise

Showroom

339 rue Saint Martin
75003 Paris, France

Outlet

12 rue Dupetit Thouars
75003 Paris, France

Contact

01 42 72 70 86

contact@theclothette.com

Showroom

339 rue Saint Martin
75003 Paris, France

Outlet

12 rue Dupetit Thouars
75003 Paris, France

Contact

01 42 72 70 86

contact@theclothette.com